Riko wanted berries. Not having berries to share with loved ones was uncomfortable. This thought troubled him, and then one night he murmured, “Oren,” his trustworthy friend.

Oren showed him the way. Riko learnt to listen, understand, ask questions, persist, and persuade his counterparty, showing him value, and this led to a mutually beneficial exchange.

However, we must be prepared ahead of time. There is no time to learn and practise the art of negotiation just before an opportunity arises.

Effective negotiations will save you a significant amount of money for your family to enjoy berries.